A message from our GoRock.com co-founder

A message from our co-founder, Michele, about why you should consider shopping small business this holiday season and why it costs less than $1 a month to enjoy GoRock.com as a Premium member.


As a rock painter, you likely remember that very first painted rock you found and the excitement you experienced. This rock started it all – our love for painting rocks of our own, and the creation of GoRock.com.

Like many rock finders do, we requested to join a local rock painting group on Facebook so that we could post that we found this rock. The rock painter was thrilled to learn their rock had been found. And, we were excited to re-hide the rock for someone else to find.

We’d find painted rocks – around town and as our family traveled on vacation. We followed instructions on the back of the rocks and requested access to join different local rock painting groups on Facebook so we could post that we found the rock. The process felt a little tedious, but we did it because – as fellow rock painters – we understood the excitement of knowing a rock had been found.


As our family continued to paint and hide rocks, very few of our rocks were being posted as found in our local group on Facebook. As many of you do, we paint rocks as a random act of kindness – to unexpectedly put a smile on someone’s face. But, we were also curious to know where our rocks were traveling.

As a stay-at-home mom who recently stepped away from a career in technology to spend more time with the kiddos, I had an idea.💡

I could leverage my background in technology to create a website that would:

💠 allow for rock painters to be able to see on a map where their painted rocks were traveling
💠 notify the rock painter to let them know their rock had been found
💠 make it easy for the rock finder to post that they found a rock (not everyone is on Facebook, so GoRock.com being a website that can be accessed by phone or computer, and doesn’t require the rock finder to join, makes it super easy to post)
💠 make it fun for the rock finder (did you know, they get to see the map too, and see messages like “you’re the 4th person to find this rock!”)

And, thus, GoRock.com was created.


My co-founder and I worked to assemble a team (only about 5 people!) to design and program a website. It was important to support a local business, so this team is headquartered in Cleveland, Ohio – right in my hometown.


There’s actually a fair amount of technology, services (and, that aforementioned team) that power GoRock.com – the ability to see on a map where your painted rocks travel, the emails you receive that let you know your rock has been found, the blog with tips and tutorials and the people who keep the website up and running and provide customer support.

That’s why, after your free trial (we feel being able to paint and track 25 rocks is pretty generous!), we ask that you pay a one-time fee of $9.95 for an entire year of being able to track an unlimited number of rocks. This fee allows us to pay for services and, more importantly, to fairly pay the people who take their time to maintain GoRock.com.

I hope that you enjoy being a member of GoRock and that GoRock.com has enhanced your rock painting experience. Whether you’re the one painting rocks, or you’re looking for a gift for a fellow rock painter, please consider supporting a small business. As you log into GoRock.com and see that “Upgrade” button, give it a click. You’ve already invested in paints, brushes and other supplies. Isn’t knowing where your painted rocks travel worth about a $1 a month?

We give thanks for our members, business partners and this incredible community of rock painters, which we value so greatly. Wishing you a happy and healthy Thanksgiving.

1 thought on “A message from our GoRock.com co-founder”

  1. Pingback: 2018 Year in Review – GoRock.com | Painted rock ideas

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